✨ Are you dreaming of launching a fashion brand but have no idea where to start?
No more a minute to write an introduction that is short, sweet, and to the point.
Finding fabrics, building a range and sourcing manufacturers can feel confusing, for us it’s our specialism and a piece of cake. We don’t do cookie cutter strategies, we get stuck right in to your brand and form a plan by looking at your business, product and vision goals. We let our results do the talking.
No more guesswork.
With our bespoke services, all of your design and development is in safe hands. Working collaboratively, we’ll get to the core of what your brand needs from a collection and how we can translate your amazing ideas into a collection that wows your ideal customers.
The process of designing & developing your latest collection
-
• Sarah Denise Studio will compile key shapes, fabrics, colours and trends for future seasons into trend boards, to ensure longevity, relevance and uniqueness in design.
• Sarah Denise Studio will also compile a competitor analysis and comparison report to better understand brand positioning and market opportunities for product launch including fabrics.
• Initial mood boards, brand concepts and colour palettes will be presented via video call. We will discuss your preferences, share ideas and confirm next steps. Following approval, we will proceed with design sketches.
-
• Initial sketches of your full product range options, colour palettes and fabric and trim suggestions will be presented via video call, where we can discuss your preferences, share ideas and confirm next steps.
• Following approval, Sarah Denise Studio will proceed with any amends discussed to develop final technical drawings. 2 rounds of amends included.
-
FINAL DESIGNS and TECH PACK CREATION
• Sarah Denise Studio will develop and deliver technical packs suitable for manufacturer hand over, including all measurement specs, bill of materials, construction diagrams, labelling details, and fit log template.
• These will include all the instructions required for the manufacturer to source fabric and create the sample.
HANDOVER CONSULTATION:
• Finding your manufacturer package, including questions to ask, what to look out for and general guidance.
-
Consultation on sourcing a suitable production base, including introductions and research under the discretion of Sarah Denise Studio.
• Fittings and comments
• Sampling management
• Approvals and critical path management
Want to get started?
No more hours wasted trying to understand manufacturers, fabric compositions, whether you should fly to China to find a factory…
No more frustration when things don’t look good or work properly. No more staring at a blank page with no idea where or how to start.
This is what our next steps will look like:
faqs
See our FAQs below:
-
Every project is divided into clear phases. Phase 1 focuses on design development and usually takes 4–6 weeks. Phase 2 covers technical development and another 4–6 weeks. Phase 3 involves sampling and production support, which can take several months depending on the manufacturer. Each brand and factory works differently, so these are only approximate guides. From start to finish, you can expect a smooth, collaborative process designed to maintain creativity, clarity, and attention to detail at every stage.
-
Sarah Denise Studio works on a first-come, first-served basis to ensure every client receives full attention. We recommend booking at least four weeks in advance so there’s time to plan and prepare your project properly. Occasionally, we can accommodate urgent projects depending on the schedule and scope of work. If your deadline is tight, please mention this when enquiring — we’ll always do our best to help where possible.
-
Almost all of our clients work remotely from around the world, so our process is designed to make collaboration easy. We communicate clearly through email and scheduled calls, providing regular updates throughout the design process. You’ll stay informed at every stage with digital presentations, visual feedback, and summaries after each milestone. You can contact the studio between 9am and 5pm (UK time), Monday to Friday, and we’ll adapt to time zones wherever possible.
-
All services are bespoke and quoted individually based on your needs. We work on a fixed per-project fee to keep pricing transparent and predictable. Each phase is treated as its own project, with 50% due at the start and 50% upon completion once you’re fully satisfied. Payments can be made via bank transfer, Wise (TransferWise), or PayPal. If you’re unsure which services best fit your goals or budget, we’re always happy to discuss options before you commit.
-
Each design package includes up to two rounds of amendments, which is usually all that’s needed thanks to our detailed upfront process. We take time at the start to understand your brand, preferences, and creative direction, meaning later changes are minimal. If you require further revisions beyond this, they’re charged at £75 per hour, and we’ll always confirm this in writing before proceeding. Our goal is to achieve your vision efficiently and collaboratively.
-
We don’t produce samples in-house, but we can guide you through every step of the production process. During Phase 3, we connect you with trusted manufacturers suited to your product category and budget, then support you through sampling, fittings, and approvals. Depending on your chosen factory’s capabilities, minor adjustments may be needed to improve efficiency or cost. Any recommendations are always discussed with you first to ensure your creative vision stays intact.
-
The best way to begin is by completing our enquiry form with as much information as possible about your brand, goals, and timelines. From there, we’ll arrange a short introductory call to discuss your ideas and prepare a tailored proposal. Whether you’re launching your first collection or refining an existing range, we’ll guide you through every step — from concept to creation — with professionalism, creativity, and care.
Free blue print